Al Tayer Motors, one of the UAE’s premier automobile dealerships, has won four awards from Ford Middle East including the prestigious ‘Henry Ford Excellence Award’ 2022.
The Henry Ford Excellence award recognises outstanding overall performance and a collaborative work environment, which ultimately leads to higher customer satisfaction. The dealership also won the President’s Awards for Vehicles Sales and Part Sales and Outstanding Sales Achievement Award for Lincoln. Parameters considered for the awards include top annual results achieved in sales and service customer satisfaction indexes, which record scores given by Ford and Lincoln customers throughout the year, as well as vehicle and parts sales achievements.
The awards were presented by Kay Hart, President, International Markets Group, Ford Motor Company to His Excellency Dr Tariq Humaid Al Tayer, Director; Ashok Khanna, Chief Executive Officer, and members of the Al Tayer Motors senior management team during the annual regional dealer conference held in Jeddah, Kingdom of Saudi Arabia.
This is the dealership’s fourth successive and sixth overall Henry Ford Excellence award previously known as the Chairmans’ Award, the fourth consecutive and fifth overall President’s Award and second consecutive Outstanding Sales Achievement Award for Lincoln. Earlier in the year, the dealership also won the Excellence Sales Award for Ford.
Al Tayer Motors is also the official importer-dealer for Ford Trucks in the UAE and has won numerous awards for excellence in sales and service across all the brands it represents.