Shereen Shabnam
In the ever-evolving era of electric mobility, the Deepal S07 arrives asserting more than just “another EV”. Designed in Turin, built on Chinese technology and now available in the UAE market, the S07 blends Italian styling, advanced digital features and respectable performance. Over several days behind the wheel around Dubai, I discovered how well it balances aspirations of luxury, everyday usability and tech-forward character.
Exterior
From first glance, the S07 stands out. Its fast-back silhouette and athletic proportions lend a sporty, upscale feel. The subtly sculpted bonnet flows into slender LED headlamps, while flush door handles and 22-inch aerodynamic alloys (available on higher trims) underscore the contemporary look.
Interior
Step inside and the S07 delivers a high-tech, plush environment. A wrap-around centre console evokes the sleek lines of a yacht, clad in soft-touch materials and ambient lighting. The 15.6-inch floating infotainment screen is a standout: it even rotates 15° for better sightlines. Gesture-control, voice commands and premium finishes (including optional massage/ventilated seats) reinforce the premium feel. Practical touches abound too: generous rear leg-room thanks to the long 2,900 mm wheel-base, and a decent boot space for luggage.
Technology
This is where the S07 impresses. The vehicle comes with advanced driver-assistance (ADAS) technology, and contemporary connectivity features. For example, the infotainment system supports Apple CarPlay and Android Auto. Rear-wheel drive electric setup (EV version) using a 79.97 kWh battery delivering up to ~475 km WLTP in UAE spec. In the Safety suite, there is adaptive cruise, lane-change assist, parking assist, 360° monitoring. The ambience of the cabin feels very “future car”, and while learning the function layout takes minutes, the sense of sophistication is real.
Performance
Under the bonnet the S07 doesn’t disappoint. The EV variant serves up roughly 214 hp in UAE spec. During my drive, acceleration felt smooth and composed rather than hyper-aggressive — a characteristic some drivers appreciate in luxury EVs. Steering was well weighted, ride comfort impressively refined for the segment. In UAE traffic and highway driving, the S07 proved adept: quiet, relaxed and refined.
Our Verdict
The Deepal S07 brings together thoughtful design, a technology-rich cabin and sensible performance at a competitive price. For buyers in this region seeking a stylish EV with premium touches, without the marquee premium brand price tag, the S07 is a strong contender. If you value design impression, technology features and refined everyday driving over raw acceleration, the Deepal S07 deserves your attention. It’s a fresh, legitimate entrant in the emerging EV luxury-tech crossover category.
